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Friday, 18 March 2011

Kate Moss + Christian Dior = eye candy

An advert commissioned by Dior and starring Kate Moss is never going to be a dull watch, particularly when it shows the model frolicking in her stockings...ah got your attention now, haven't I? The advert celebrates the launch of the new Dior Addict Lipsticks, which contain a hydrating gel-based formula, and by using less wax create a more intense shine. The lipsticks are divided into three different groups - Rock Icon, Doll Icon and Glam Icon - with a myriad of to-die-for colours in each. Shot by Jonas Akerlund - the man behind Lady Gaga's 'Paparazzi' and 'Telephone' videos - the advert/mini film sees Kate sauntering about gay Paris, sitting front row at Christian Dior, and of course, applying her new lippie (FYI, Kate is wearing Rock Icon Hit 578 Dior Kiss). I dont know about you, but to me this felt like a slightly more upscale version of Kate's Rimmel adverts. I half expected her to pull our her favourite black Kohl liner and utter those immortal words, 'Get the London look.' The lipsticks go on sale exclusively at Selfridges from 24th March and roll out nationwide on 11th April. Sx

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